THE PROBLEM
Expand, America’s largest natural gas company after the merger of Chesapeake Energy and Southwestern Energy had a streamlined mission/vision and a new brand. With the consolidation of more than a dozen buildings on its campus into a single headquarters over 200,000 sq. ft they needed a space that represented their ideals, reflected their brand, and would position the company for the future. Committed to culture and the environment it was important to create experiences within the space that inspired employees and visitors alike.
OUR SOLUTION
We started our engagement by facilitating large key-stakeholder discovery sessions to fully understand the brand. Through this process we were able to develop brand language and align on project objectives and visual inspiration. We denoted areas on all 6 floors that would benefit from a brand moment, graphic, biophilia or art experience and visualized every placement with a 2D illustration or 3D render, dependent on budget and priority. Acting as an integrator, working with Fluid’s furniture team, we collaborated closely with the A&D team, Owners Rep, GC, and Client Stakeholders to design, manage and install each experience across the entire new headquarters.
We denoted areas on all 6 floors that would benefit from a brand moment, graphic, biophilia or art experience and visualized every placement with a 2D illustration or 3D render, dependent on budget and priority.
